Business, Feature, Freight News, Logistics

DP World to speed McLaren supply chain

[ February 8, 2023   //   ]

DP World has become an official partner of the McLaren Formula 1 Team. The global port and logistics operator willing use its smart solutions will bring clarity and simplicity to McLaren’s complex supplier network

It also gives DP World with a global platform to engage with customers, prospects and stakeholders, and will form an essential part of its business growth plans in the automotive, technology and energy sectors.

DP World will also become the lead partner of McLaren APEX, McLaren’s off-track business-to[1]business event programme.

DP World branding will feature on the 2023 McLaren F1 cars and the overalls of McLaren F1 Drivers, Lando Norris and Oscar Piastri.

McLaren Racing chief executive, Zak Brown, said: “Logistics is a significant challenge in a global sport like Formula 1, and DP World’s smart solutions will help us enhance the efficiency of our partner and supply chain network, contributing to performance on and off the track.

“We are proud to partner with a brand that shares our values in sustainability, including our journey to reduce emissions from our sport. We look forward to going racing with DP World in 2023.”

DP World’s chief operating officer for logistics, Mohammed Akoojee, added: “We take great pride in leading innovation in global supply chains and this partnership will showcase our logistics capability alongside one of the most dynamic players in the sector. This is an amazing opportunity, and we look forward to supporting McLaren at all levels to enhance the sport, by providing smart logistic solutions that are transparent, sustainable and cost-efficient.”