Freight News, Logistics, Rail, Sea

WEC drops the dots

[ April 2, 2024   //   ]

W.E.C. (West European Container) Lines B.V. is officially changing its name to WEC Lines B.V., trade name WEC Lines, and is dropping the dots and vessel logomark.

The Dutch carrier says that the rebrand will portray a more modern, open  and that the new simpler logo represents its commitment to user-friendly design and a stronger brand identity.

Although WEC Lines remains at its core a shipping line, it is increasingly expanding its intermodal connections  and it makes sense to drop the vessel logomark from its logo.